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What is Nebraska Competes?

A non-partisan coalition of businesses committed to achieving nondiscrimination policies at the community and state levels in order to attract the best talent, to increase business-to-business & business-to-consumer relationships, and to grow Nebraska’s economy.

  • Jay Wilkinson, Firespring
    Jay Wilkinson, Firespring

    "I can share from firsthand experience that there is nothing more important for a work team than building an environment where every person feels seen, heard and included. If we want Nebraska to thrive in the next decade and beyond, we must announce to the world that we believe in protecting every citizen from being denied jobs, housing, and services based upon their sexual orientation or gender identity."

  • Max Larsen
    Max Larsen

    "Everyone wins when employee diversity is embraced and honored. Inclusive work environments help keep employees engaged in the business’s mission. In turn, engaged employees help the business prosper through providing great services and building better products."

With anti-trans legislation like Nebraska's LB 574 being introduced and signed into law across the United States, it is crucial that employers understand their role in supporting LGBTQ+ individuals in the workplace. The Human Rights Campaign outlines the best ways to do so here:

Beyond the lack of nondiscrimination protections, LGBTQ+ people face many other obstacles in the workplace. A study from the Human Rights Campaign found that LGBTQ+ Americans make about 90 cents for every dollar that the average worker makes. This disparity is even bigger for transgender individuals and people of color within the community. Read more about this issues and what you can do here:

This article from Harvard Business Review breaks down three of the key ways in which LGBTQ+ inclusive companies outperform others, from internal company culture to market reach and success.

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Businesses suffer when employees cannot work authentically.

Nebraska Competes is dedicated to collectively creating an inclusive and welcoming environment for individuals of all identities.

Frequently Asked Questions

Have you ever had a question and didn’t know where to find the answer? If so, you’ve come to the right place.

More Info

  • What is Nebraska Competes?

    A non-partisan coalition of businesses committed to achieving nondiscrimination policies at the community and state levels in order to attract the best talent, to increase business-to-business & business-to-consumer relationships, and to grow Nebraska’s economy. Learn more.

  • What is the Current Challenge for Nebraska Businesses?

    To compete, Nebraska businesses need our state to be among the best places to do business, work, and live.

    There are 21 states where consumers and employees are protected from being denied jobs, housing, and services based upon perceived sexual orientation/gender identity — Nebraska is not one of these states

    Discriminatory laws can drive away the top talent Nebraska needs to fill 21st Century jobs.

  • Why is Joining the Coalition an Easy Decision for Your Business?

    • Affirms your existing non-discrimination policies and company values
    • Drives potential business growth
    • Increases industry best-in-class reputation and competitive edge
    • Encourages the best and brightest talent to call Nebraska home
    • No-cost to join

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